by Albert Griesmayr | May 28, 2020 | lean book pubishing
Are you currently working on a book? How long before you publish? Have you considered publishing it sooner? An author, like any successful entrepreneur, must always look for a product-market fit. That’s when the readers adopt a book introduced to them without...
by Albert Griesmayr | May 25, 2020 | reader satisfaction
I want to start this chapter with a question. What do you think: How much more expensive is it to acquire a new customer versus retaining an existing one? 2-3 times 5-10 times or 5-25 times According to numerous studies, acquiring a new customer is anywhere from 5 to...
